Hi again ✌🏾

After working for a decade in the advertising industry I decided to start an adventure.

astronaut

In 2021 I started a small company (which failed), and taught myself how to code along the way and now, I’m a Freelance Web Developer.

Skills

HTML, CSS, JavaScript, Git, Webflow:

Example Achievement: Developed a custom solution to optimize and internationalize a client’s e-commerce functionalities into 7 languages, utilizing Webflow in conjunction with external services like GitHub and Netlify.

React, Next.js:

Example Achievement: Created a React/Next.js website that uses the OpenAI API to generate AI-powered text-based yoga sequences.

Media and Marketing Strategy:

Example Achievement: Managed 7-8 figure media budgets and crafted national strategies across all marketing channels (Digital, TV, OOH) with a focus on digital marketing over the course of 10+ years, including leadership experience.

Further Passions

As a person wearing many hats, I work on projects to scratch my itches or explore various web development topics. I also started my own yoga classes over the summer of 2023 after having completed a yoga teacher training in india. Due to projects overlapping, I have paused teaching the classes and refocused on my own yoga practice and professional projects.

I have a passion for assisting others, whether it’s in a professional setting or guiding them toward achieving a robust and resilient state of body and mind.

On this page, you will find a collection of my thoughts and experiences shared along my journey.

Please note, that all content reflects my personal views.

Let’s Work Together!

💌 I am currently available for freelance projects with limited capacity.

📞 Simply schedule a 15-minute call for us to explore potential projects together!

Selected projects

  • Freelance Consultant: Web Development @ a Startup

    My tasks: - Launch landing pages for new products
    - Expand the website's e-commerce features in Webflow with custom Shopify integrations
    - General Web Development tasks like bug fixes, page speed optimizations, technical SEO improvements
    - Enhance team efficiency and work transparency by establishing workflows and processes for all web development tasks

  • Freelance Consultant: Media Strategy @ Marketing Agency Granny.co

    My tasks: - Develop and oversee media strategies
    - Monitor budget and financial projections, assess and enhance the efficiency of campaigns
    - Pitch support with media consulting and strategy

  • Freelance Business & Marketing Consulting @ Startup Doozy.live

    My tasks - Develop & coordinate material for the online team-building platform
    - Test new features and report bugs
    - Compose blog posts that are optimized for search engine visibility
    - Developing a b2b social media strategy, creating content, and analyzing performance metrics

Past fulltime roles

08/2018 - 12/2020

  • Fulltime Communications Manager @ Financial Organization DSGV

12/2017 - 07/2018

02/2010 - 11/2017

Sports

From 05/2023

01/2019 - 10/2022

2003 - 2015

  • Freelance Professional Breakdancer

Education

University of Cologne

Graduated 09/2015 (Grade: 1,7 / A-).

Bachelor of Science in Media Culture Studies / Media Psychology

Sports

  • Certified 200h Yoga Teacher
  • Certified HIIT Trainer