# Jesse Khala - Web Developer & Digital Consultant

## About
Jesse Khala is a freelance web developer and digital consultant based in Berlin, Germany, with 12 years of professional background in marketing strategy. He transitioned from marketing to web development in 2023 after founding and running his own startup from 2021-2023.

## Professional Services

### Web Development & Enhancement
- Building new websites from scratch or enhancing existing ones
- Webflow development and custom website builds
- Page speed audits and Core Web Vitals optimization
- Performance optimization and technical improvements

### Website Maintenance & Support
- Webflow performance optimization and speed improvements
- Content updates and feature additions
- Bandwidth optimization and asset management
- Technical support and troubleshooting
- Custom Webflow integrations

### Digital Consulting
- Strategic guidance on digital transformation initiatives
- Marketing Technology evaluation and implementation
- Business process digitalization consulting

## Technical Expertise
- **Frontend**: JavaScript, TypeScript, React, Next.js, HTML/CSS
- **Styling**: Tailwind CSS, responsive design
- **CMS/Platforms**: Webflow, Shopify
- **Tools**: Git/GitHub, Python, Figma
- **Specialties**: Performance optimization, bandwidth reduction, custom integrations

## Notable Projects
- **Bandwidth Optimization**: Developed systems to significantly reduce client website bandwidth usage and hosting costs, leading to the open-source project Bandwidth-Buddy
- **E-commerce Integration**: Extended Shopify functionality for multilingual product sales across 7 languages using Webflow and custom Netlify integrations
- **Security Solutions**: Created password protection systems for websites with server-side authentication
- **Side Project**: Currently developing pagepatcher.com, an online service for website performance improvement

## Background
- **Current**: Freelance Web Developer & Digital Consultant (2023-present)
- **Previous**: Startup Founder (2021-2023), Marketing Strategy roles (2010-2021)
- **Marketing Experience**: Managed 7-8 figure annual media budgets for major corporations, executed campaigns across TV, Digital, Radio, and other channels

## Education
- **Current**: Pursuing Master's in Media Informatics (part-time program for working professionals)
- **Bachelor of Science**: Media Culture Studies / Media Psychology, University of Cologne (2015)
- **Vocational**: Marketing Communications, Hamburg, Germany (2010)

## Personal Interests
Jesse is passionate about movement and physical well-being:
- Certified yoga teacher and dedicated practitioner
- Former instructor for various fitness classes (Yoga, HIIT, Bodyweight Training)
- Enjoys indoor bouldering and weightlifting
- Advocates for healthy, active lifestyles

## Clients
Jesse has worked with a diverse range of clients, including:

- **Bayer AG** - Major German multinational pharmaceutical and biotechnology corporation
- **Hansetherm** - Heating and Energy technology company
- **DocsAutomator** - Document automation service
- **No Dirty Talk (NDT)** - Sales Services
- **Mute Labs** - B2B Workplace solutions
- **Smart M** - Real Estate Services
- **Asset One** - Investment/asset management firm
- **Ordinary Folk** - Creative agency 
- **AdvisorFinder** - Financial advisor matching platform

These collaborations span various industries including pharmaceuticals, technology, finance, and creative services, demonstrating Jesse's versatility in working across different business sectors and technical requirements.

## Contact & Availability
Based in Berlin, Germany. Currently has limited capacity for new work but open to conversations. Available for consultation via email or LinkedIn.

## Website
This information is sourced from jessekhala.com, Jesse's personal website showcasing his work, services, and professional background.